Atlas Seed

Our Mission

Seed is the most common and cost effective way to propagate annual crops. It is the standard in agriculture. Purchasing seed is the most important business decision farmers make each year. In the cannabis space, seed has been notoriously inconsistent and at times downright unreliable (“it’s mostly feminized!”) and so the industry has leaned heavily on cloning to achieve repeatable results.  However, cloning is expensive, inefficient, and has been a major contributor to the transmission of pest and disease throughout the industry.  At Atlas, our mission is to breed for uniformity and high performance, produce elite genetics, and to standardize seed in the industry. 

Elite Genetics

As industry pioneers both in cannabis agriculture and as breeders, our seeds are uniquely suited to field scale production. Simultaneously developing scalable cannabis production systems in the field and genetics to fit means our seed stands out in an industry that has long been rife with polyhybrid hype breeders whose work is done primarily indoors. All of our parent lines have been initially selected for field performance and repeatedly inbred to lock in the desired traits and isolate genetic markers associated with them. They are then outcrossed judiciously to produce industry-leading, elite seed lots that are as close to true F1s as are available to cultivators anywhere. Each line undergoes extensive trialing on our own licensed farm, so growers know we literally stand behind everything we produce.

 

Precision Agriculture

At the rollout of legalization, we were already seasoned organic vegetable and winegrape growers. As such, we were some of the first operators to bring cannabis out of the preexisting cultivation methods developed under prohibition and into conventional agricultural production systems. We have consistently innovated cannabis agriculture; testing all manner of production systems in the field and inventing novel equipment, labor processes, and practices. Our expertise affords us the knowledge of what genetic qualities lead to high performance and post-harvest efficiencies, allowing us to make novel breeding selections that set our genetics apart in the industry.

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